Newcastle animators create Daniel Johns’ new music video

37 Newcastle animators who were selected to animate Daniel Johns’ track Going on 16, will have their work showcased at the music video global premiere on opening night of the Newcastle International Animation Festival.

In its second year, the Newcastle International Animation Festival hosted by the University of Newcastle (UON) will showcase 60 of the world’s best animated films and highlight home grown talent with Daniel Johns’ Going on 16 animated music video.

Festival organiser and UON Lecturer in Visual Communication, Jane Shadbolt, said this year’s event was an exciting mix of phenomenal international animated films and a unique collaborative project of some of Newcastle’s best animators including UON students.

“The festival features four hilarious and heart-warming sessions including animation from the likes of the Academy Award-nominated Don Hertzfeldt, winner of the Grand Jury Prize for Short Film at this year’s Sundance Film Festival in the US,” said Ms Shadbolt.

“But local creative agency and festival sponsor Guts Creative approaching enigmatic Newcastle-born singer/songwriter Daniel Johns to produce a music video will be the highlight of the festival and provide our local animation talent exposure on an international stage.”

Guts Creative, who is currently working on segment concepts for world-renowned TV program Sesame Street, is curating the Animate Daniel Johns Competition to produce the final cohesive animated music video.

Guts Creative Director Kelly Boulton said it has been a great, collaborative project. “From a huge number of entrants, the 37 skilled animators who made the cut are furiously creating their section of the final video, and we can’t wait to unleash this talent and their work on the world,” said Ms Boulton.

“Daniel was really open to the idea of a local collaboration and is so keen to see how animators will use their imagination to bring his track to life.”

A number of talented students from The University of Newcastle made the final cut to animate part of the music video from the Animate Daniel Johns Competition.

 Jane Shadbolt is proud as punch to see her students involved in the clip and said it is great industry experience working under the guidance and support of professionals in the space.

“From turning Taylor Swift’s single Shake It Off into a viral internet sensation with Mortal Combat references and turning Taylor’s butt into hamburger buns, I can’t wait to see what they do next,” Ms Shadbolt said.

The Daniel Johns Going on 16 music video global premiere and international film screenings are on Friday 31 July, with the Kids’ Program, continued International Program and adults only Late Night Bizarre on Saturday 1 August.

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